Vattenfall Brand Values

Eldorado Energy Expo

Vattenfall AB, Sweden’s leading energy supplier, located its Energy Expo in the Leiseberg Theme Park. Visited by over three million people every year, this proved an ideal location for reaching maximum numbers with an entertaining introduction to energy issues.

Eldorado explains the importance of energy and Vattenfall’s role in power supply. Using multimedia, animatronics, interactives and a dark ride, visitors move towards an overall appreciation of the supply, balance and types of power.


​The importance of having a mix of energy sources is conveyed through an enjoyable, interactive experience.

Project type

Corporate / Brand

Scope of works

  • Interpretative Planning
  • Exhibition Design and Creative Direction
  • Graphic Design
  • Media Direction
  • Construction Management

Scale

2000m2

Location

Liseburg Theme Park, Gothenburg, Sweden

Programme

2004-2005

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‘‘All through language barriers, long flights and other cultural differences you have done a wonderful job with Eldorado. Thanks!’’

Annet Keiler_Arvedson
Vattenfall