A Chocolaty End

Purple Planet at Cadbury World

The renewed finale to Cadbury World, Purple Planet, immerses visitors in a cosmos of indulgence via a virtual journey through the solar system.

​Purple Planet represents a world composed entirely of chocolate, from cocoa plantations through raindrops to flowers - all wrapped in Cadbury’s shiny purple livery.

​Group interactives enable visitors to grow their own cocoa beans, revel in the pleasure of chocolate rain from a chocolate sky, and chase an elusive Cadbury Crème Egg around the gallery.

Project type

Heritage / Visitor Attraction

Scope of works

  • Exhibition Design and Creative Direction
  • Graphic Design

Scale

250m2

Location

Bourneville

Programme

2005-2006

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