Paul Carty
Non-Executive Director

Paul Carty has amassed a wealth of experience and unrivalled expertise over his 40-year career working with some of the world’s most recognisable names in hospitality, tourism and brand management.

Paul is the winner of the first ever Irish Tourism Industry Lifetime Achievement Award - in recognition of his esteemed career and extraordinary contribution to the Irish tourism industry.

Paul was instrumental to the establishment and development of the Guinness Storehouse into Ireland’s number one visitor attraction. Under his 20-year leadership as Managing Director from 1999-2020, visitor numbers increased from under 300,000 to almost 1.8 million in 2019, making the Guinness Storehouse the most paid visitor attraction in Ireland, and placing it as one of the world’s leading brand experiences. The attraction has won multiple industry awards including Europe’s Leading Visitor Attraction.

Paul was also a member of the steering committees for some of Ireland’s iconic projects including Titanic Belfast and EPIC The Irish Immigration Museum, both delivered by Event. Paul spent many years working abroad before his tenure at Guinness Storehouse, holding senior positions with the Forte Group and Le Meridien in London, Bahrain, Singapore and Saudi Arabia and with Dublin International Hotel. During his tenure in these hotels, he successfully grew business, occupancy, food and beverage revenue while creating amazing teams that sustained. Alongside his excellent business acumen, Paul has provided social value roles in all his postings to local communities, from providing services to rotary clubs to fundraising events.


First ever winner of the Irish Tourism Industry Lifetime Achievement Award February 2021

Board Member of Fáilte Ireland, the Irish Tourism Authority since 2017 and selected as Interim Chair in August 2020

Founding Chairman of AVEA – Association of Visitor Experiences and Attractions which now has over 105 members throughout the island of Ireland

Former Chairman of ITIC – Irish Tourism Industry Confederation

Former Board Member of ITAS – Irish Tourist Assistance Service

Fellow of the IHI – Irish Hospitality Institute

Awarded the IHF – Irish Hotels Federation - President’s Award 2016 for contribution to Ireland’s tourism


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