A Monument to a Way of Life


Set in a huge redundant steelworks in the industrial heartland of England, Magna is an interactive science learning centre, and a monument to a way of life.

The gateway to Magna is through a giant steel structure where visitors experience the sights, sounds, smells and dangers of the great steelworks and its people.

Within the cathedral-like interior, with its blackened steel structures and many of its industrial fixtures intact, hang four pavilions,
housing exhibitions, devoted to the four elements used to form steel: Earth, Water, Air and Fire. Each pavilion contains interactive displays

Magna’s finale is set around an original steel furnace which dominates the enormous space. A pyrotechnic sound and light show brings home the extraordinary environment in which seven thousand men once laboured.

Project type

Heritage / Visitor Attraction

Scope of works

  • Interpretative Planning
  • Exhibition Design and Creative Direction
  • Graphic Design
  • Media Direction






1999 - 2002

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‘To design, build and open Magna in two years was hugely exciting and demanding. Event played a major part in making it happen and making Magna a success. ’

Stephen Feber
Chief Executive, Magna